The Digital Marketing Strategist will be in charge of social media and communications, to develop and enhance project initiatives for the group and its brands. Your main responsibilities will be planning brand objectives, implementing communication, building a graphic portfolio, manage design and content for advertising and analyze market data and customer feedback. You will also develop and drive public relations and be the bridge between international communication tactics. In addition, you will establish and maintain relationships with brands through online and offline strategies. Yours task will include:

• Research products, services and current strategies to identify new opportunities
• Analyze web traffic metrics and suggest solutions to boost web presence
• Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
• Build strong clients relationships through social media interaction
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
• Identify and propose marketing needs

The successful candidate should have proven work experience as a digital marketing strategist or digital marketing managers. Should have a Bachelors Degree in Marketing, along with a minimum of 2 years corporate communications and social media management experience, including SEO/SEM and CRM software and a solid knowledge of Google Analytics. You should have strong content creation skills, graphic design skills and PR tactics and analytical reporting skills. You should also operate with integrity, be organized, have good planning and communication skills and leadership qualities. In addition, you should be guest orientated and be able to work long hours with minimal supervision.